Water Genesis

Unlike before where water is freely available and we are assured that it is safe to drink, nowadays we can barely assure ourselves of its cleanliness. Therefore, the opportunity for establishing water refilling stations emerged as the need for clean water aroused. It is not free but at least we have found a way to avoid illness caused by contaminated water. One of those who took the opportunity are the Villegas, our family friend from Pateros. They named their water refilling station as "Water Genesis". Water Genesis is our supplier of purified water ever since. We've gone used to the taste of their water that's why we don't buy from nearer stations anymore. We just order through call and immediately, they will deliver the water containers. So far, we did not have any problems regarding delivery even though they still come from Pateros. We usually order 4 containers and when the delivery boys come to us, they are the ones who carry the containers to our house because they are heavy. Anyway, their business was not a boom at first but because of their marketing strategy and persistence to call on customers, the business has grown until it has been the first choice water station of the people in Pateros. They started as a small refilling station that sells water in bottles until they started hiring employees and then sell in containers. Formerly, they don't have a service system, but as they grow in profit, they already bought cabs to make the delivery more efficient. Now, they cater to almost all of the residents in Pateros, they also have customers outside their area. They also supply big companies. I saw the process of water purification. I learned that it goes through 14 stages which means better as compared to those whose process undergoes only 8 stages. I also admire their good negotiation skills and hospitality to customers. They are also the ones who call on their customers to ask them if they still have water supply.
From this I have learned that in business, may it be simple and complex, one can gain profit and market share through good delivery of service and handling of customers. Negotiation skills is also important to satisfy customers and backstage processes such as the water purification system in their case should be maintained. Orders, payments and transactions should also be maintained.